Episode 70: Ad Tech at a Turning Point with Allison Schiff of AdExchanger

Allison Schiff, Managing Editor at AdExchanger and host Alan Chapell, break down the growing tension between business incentives and ethical responsibility in the ad tech industry. The background context is the recent RFI from the U.S. Department of Homeland Security.   Who within the larger ad space is willing to admit - WE are part of the problem. 

Check out the Chapell Regulatory Insider at https://chapellreport.substack.com/. 

Takeaway

• In the ad space, Incentives sometimes drive behavior more than ethics.
• Regulation has adjusted core practices, but hasn’t changed the mindset.
• Data use has a real human impact.
• Data flows continue to lack transparency.
• Reform will require multiple forces.

Chapter

00:00 Introduction & Guest Background

04:09 ICE RFI & Industry Silence

08:06 Ethics & Industry Responsibility

13:34 Public Positions & Industry Response

18:13 Surveillance Advertising & Data Use

23:42 Regulation & State Laws

29:09 Privacy Challenges & Vulnerable Populations

36:48 Data Practices & Transparency

43:18 Drivers of Privacy Reform

48:06 Industry & Regulatory Challenges Ahead

52:14 Closing Thoughts

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